Pantone, a global color research institute, selected "Classic Blue" as its color in 2020. It is blue, reminiscent of the dusk of the sky at sunset. The color, which means the coming new year and the beginning of a new decade, feels deeper than the commonly known blue color.

PIOLINK celebrated its 20th anniversary this year. Since its foundation, it has been borrowing blue color for overall corporate color.

Classic Blue exists not only in CI but also in-house interior, including marketing Materials such as brochures, shopping bags, mail envelopes, calendars and diaries.

Pantone explained why it chose Classic Blue as follows. "Classic Blue is a timeless blue color that stands out in simplicity. It's a color that symbolizes our desire to create a stable foundation as we enter a new era, as if to imply the sky at sunset. The classic blue not only symbolizes protection, stability, peace and confidence, but also encourages deep thinking, open mind and communication."

That's why PIOLINK has been using Blue as a trusted company. This is because Blue was suitable to express confidence in technology, global competitiveness, product stability, and information security.

Classic Blue also has the meaning of 'making us see more than just beyond our thinking and encouraging a sense of challenge so that we can think deeply.'

It is a very suitable color for the "trust" and "challenge," which are the basic and core values of PIOLINK's recruitment of talent.

Classical Blue's word "Classic" has many meanings, such as "the best of mankind, typical, representative, and trendy," which can be interpreted as "the best thing that does not change in value even after the times pass."

PIOLINK is also striving to become the best company in its 20th year and its value remains unchanged.

The colour values of classic blue are RGB 15/76/129, CMYK 100/76/25/0, and HEX/HTML 0F4C81.

If you like the color of the PIOLINK, refer to the color values above.